Peer Groups

No leader should feel like they’re leading alone.

Vistage is a peer group for Chief Executives and Managing Directors. A dozen+ of them, non-competing, in the same room once a month.

Nobody there works for you. Nobody is selling to you. Nobody has bias. Which makes it the only place most leaders relieve themselves from isolation and get a genuinely honest answer.

I chair a group covering Merseyside, Wirral, Cheshire and North Wales.

The difference between Vistage and other groups

Vistage has been running peer groups since 1957. More than 47,000 members across 40 countries, over 55 Chairs in the UK, and around a dozen Chaired groups in the North West of England alone.

That density matters more than it sounds. It means when your problem needs expertise I haven’t got, I know who has. And it means I’m not working alone either, which is exactly the argument I’d make to you about your own job. Everyone climbs further together.

The results hold up too. A Dun & Bradstreet analysis of Vistage member companies found they grew 2.2 times faster than comparable non-Vistage businesses. In times of hardship, like in 2008 and again in 2020, members grew revenue by 5.8% while non-members went backwards by 9.3%. A delta of over 15%! 

 

What is Vistage?

Why I became a Chair

I initially joined Vistage as a member, and it changed my life as much as it changed my business.

I was good at being an MD and CEO, but something wasn’t fulfilling me, and I hadn’t told anyone. That Vistage room generated the safety and trust where it was the first place I’d ever felt able to say it out loud. 

What came out of the conversation that followed changed how I understood myself, and I wouldn’t have got there on my own.

Vistage also helped me work out what I’m actually for, my purpose, my spark! Which turns out to be helping other people get further than they would alone. 

Chairing isn’t a business decision for me. It’s the thing I’d have wanted someone to do for me fifteen years ago.

A Members Story

Our Advantages

There are a number of peer groups out there, Vistage has been around for almost 70 years, here’s what sets us apart.

1. A full day every month, and that's the point.

Most peer groups give you a half day.

By the time everyone has arrived and settled, you’ve got a couple of hours of real thinking. If there is a speaker on the day, its even less and problems don’t get the time they need.

Working through a serious issue properly takes time. Someone has to describe it honestly, the room has to get past the version they’ve told themselves, and then eleven+ people who have been there take it apart. That doesn’t happen in a rushed few minutes.

Vistage days are full days for a reason. It allows sufficient time and questions for speakers and it allows problems to be properly understood and discussed.

2. Everything around the meeting.

  • 8 meetings will include an internationally renowned specialist speaker, vetted and booked by Vistage.

  • A 2 hour 1:1 session with me every month, working on those deeper issues you might not be ready to raise in front of the room.

  • Vistage curates high quality Webinars every month so the learning doesn’t stop.

  • Expertly curated networking events and seminars at premium venues chosen to get you properly out of the day to day. (Because thinking differently is harder in a meeting room off the M6).

  • A member forum that connects you to 47,000 leaders worldwide, so when you hit something genuinely unusual, someone has already solved it.

3. A Chair who was doing your job this year.

I ran complex businesses in multiple countries until earlier this year.

 Apprentice to CEO, across automotive, FMCG, Packaging and Precision Engineering. So when you describe a problem, I’m not remembering it from a decade ago, I’ve just lived it. 

I’m also accountable for how this goes. Vistage assessed me before they gave me a group, and they keep assessing me. 

Members rate every meeting. If the room isn’t getting value, that shows up quickly and it’s on me to fix it. 

Being answerable to someone is a good discipline, and I’d rather be held to it than not

4. You're joining an institution, not one person with a meeting room.

Independent peer groups tend to die with their founder. This one doesn’t.

With +55 groups nationally and a dozen of those in the North West, if I stand down, your group continues with a Chair trained the same way.

Vistage has been doing this since 1957 and has spent nearly seventy years refining how a room like this actually works.

The membership is screened too. You’re not sitting with whoever turned up.

Everyone in that room has been through the same conversation you’re about to have, and has something to bring.

Those peer members will quickly become the board you trust and maybe, even become friends.

Is this for you?

Not everyone should join. The group only works if everyone in it is the right sort of person, so part of my job is selecting the right leaders. Better we both work that out early.

This works well if you:

  • Run the business, or run a big enough piece of it to change things
  • Can commit a full day a month to step away and work on the business, and will defend it when the week gets busy
  • Are prepared and honest enough to say the real version of the problem, not the tidy one
  • Have something to give as well as take. Half the value you get comes from working on other people’s problems, rising by helping others.
  • Are open to being wrong in front of people you respect, leaving your ego at the door.

 

This probably isn’t for you if you:

  • Can’t invest a day a month to work on the business rather than in it. 
  • Want advice without having to give any
  • Are looking for leads. This isn’t a networking coffee morning. This is where leaders come together to intentionally better themselves, roll up sleeves and fix problems together.
  • Have already decided an approach and just want the decision endorsed
  • Can’t be straight about your issues and opportunities with people who have signed the same confidentiality agreement you have.

How it works

A conversation first. An hour, usually. You tell me what’s going on in the business and what you’re carrying on your own. I’ll tell you honestly whether I think the group is right for you. Sometimes it isn’t, and I’d rather say so than begin building something that doesn’t fit.

A deeper 1:1. If our initial chat hasn’t been in person, it’s important we meet face to face for a couple of hours to fully understand each other, explore issues and opportunities, confirm alignment and value for both sides.

Then we both decide. You decide whether you want the room. I decide whether you’re right for it, and whether the group is right for you. It has to be both.

Then it starts properly. A full day together every month, plus time with me one to one in between. Members typically stay for years and decades, not months, because the value compounds. The first few meetings are about the room getting to know your business well enough to be genuinely useful and we begin building something special.

More of our services

Coaching & Mentoring

For leaders carrying real responsibility

1:1 or small-group coaching for MDs, CEOs, founders, and senior leaders. 

A confidential sounding board focused on building self awareness, clarity, value’s & beliefs, decision-making, resilience, accountability and sustainable performance. 

(Not motivational fluff).

Formats:

Executive coaching

Leadership mentoring

Peer or leadership team facilitation

1:1 or small group

Operational Excellence & WCM Consulting

Improving performance by strengthening systems

Hands-on support to assess & improve operational performance in complex environments. Grounded in World Class Manufacturing, Lean, TPM, and practical change management. With a strong focus on people, not just process.

Focus areas:

WCM / Lean / TPM deployment

Performance improvement & waste reduction

Change Management

Speaking, Tuition & Facilitation

Clear thinking, delivered simply

Engaging talks, facilitated sessions, and practical tuition on leadership, performance, wellbeing, and sustainable success. 

Grounded in real experience, not theory.

Formats:

Conference & event speaking

Leadership programmes & capability development

Tuition on leadership, wellbeing, and performance

Workshops, toolbox talks, deep dives and shop floor sessions

Do you want to boost your business today?

If you’re unsure, stuck, or just want to sense-check your thinking, reach out. Sometimes a single conversation is enough to bring clarity and direction.

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